NOTE: These dates apply to the 2012 Festival.

Greetings, Fringers-

To provide an equal opportunity for everyone to benefit from premium ad placement in the Fringe Guide, we have adopted the custom of auctioning off these spaces. The premium ads auction begins tonight at 7pm pacific (Tuesday, April 17) and ends this Friday (April 20) at 7pm pacific. We will send out a reminder email as the auction nears a close.

You can view and bid on the auction by following this link.

This year we have four ads on the block:

• The Back Cover (oooh, ahhhh)
• The Inner Front Cover (one page turn on the left)
• The Left Centerfold
• The Right Centerfold
  Only full page ads qualify. You may still bid if you have already purchased a smaller sized ad; you must provide full page art on final payment when the auction ends this week.

Bids start at $500 (the participant cost of a full page ad). If you have already paid for a Fringe ad, the amount you paid will be deducted from the winning bid. There are “buy it now” prices this year for those that want to secure a premium spot before the auction is complete.

Contact us at [email protected] with any questions.

Fringe On.

For those of you seeking to place an ad in the printed guide (hint: this is a good idea), we need your artwork uploaded by Sunday, April 15 at midnight pacific so we can make our print deadlines.

Participants: You do not receive a graphical representation of your project with your basic guide listing, so this is how to get your beautiful art included in the guide. Prices are heavily slashed for participants, so make sure to purchase ads while logged in under your Fringe account.

Checkout the ads section of the site to learn how to order print ads.

Ben

Thanks again to everyone who attended the Town Hall this week.

For those of you who couldn’t make it, we have included the following audio track for your listening pleasure.

We begin with about 80 minutes of information on marketing shows then move right into Q & A.

Thanks to the staff and management of Theatre of Arts (the home of Fringe Central 2010) for hosting us this evening. We will have other opportunities to interact as a community as we approach the big dates in June.

Give it a listen!

Join the Fringe staff and scores of your Fringe cohorts for a Hollywood Fringe Town Hall on Tuesday, April 10th. These are always a good time with lots of socializing and helpful information to ensure a successful Fringe experience.

This time around we are hosting our second Town Hall at Theatre of Arts, the site of the 2010 Fringe Central Mainstage & Box Office.

As soon as the Town Hall wraps up, we move across the road for an informal mixer at a location to be announced.

Can’t make it? Fear not, we are recording the whole thing so anyone can listen.

Please rsvp on facebook or by emailing us at [email protected].

Hope to see everyone there!

Ben

WHAT: The Fringe Town Hall

WHEN: Tuesday, April 10th, 2012 at 7pm (doors at 6:30)

WHERE: Theatre of Arts, 1625 Las Palmas Avenue, Hollywood, CA (West side of Los Palmas just South of Hollywood blvd)

WHY:

• To answer your questions and listen to your feedback
• To guide you through marketing your show or venue
• To announce new programs and promotions

WHAT: The Fringe Mixer

WHEN: Monday, February 20th, 2012 shortly after 9pm

WHERE: The Pig N’ whistle (6714 Hollywood Boulevard)

WHY:

• To socialize with staff, fellow, participants and venues
• To imbibe drink specials: $3 drafts, $4 wines and $5 wells.

Greetings, Fringers-

Every year we partner with the good folks at LA Weekly and offer participants discounted advertising and exposure through Los Angeles’ highest profile weekly paper. You may have caught our beautiful ads gracing the June issues, as well.

One of the most anticipated evenings of the arts world is the LA Weekly Theatre Awards, this year held on April 2 at 7:30 (6:30 doors) at the Avalon in Hollywood; that’s one day after the registration deadline for those of you paying attention. Tickets are a very reasonable $25 which can be purchased here.

Make sure to bring your toga because it wouldn’t be a real theatre party without a theme. In the words of Steven Leigh Morris: “The event will be a replication of the first-ever theater awards ceremony, circa 450 B.C., honoring Dionysus, god of fertility and wine.”

To make this even more Fringey for you folks, the hosts of the evening will be perennial HFF group (and winner of the 2011 Fringe comedy award) Lost Moon Radio. I am sure we will be enjoying the music of the Moon Units, the band that powered the infamous karaoke nights in the Fringe Tent.

Check out this fun slideshow from their 2011 Awards and congrats to the nominees.

We will be there having a great time…hope to see you, as well!

Ben