2025 Artist Marketing Opportunities

This blog post will be continually updated as more artist marketing opportunities get announced.

See below for the Fringe-sponsored and organized marketing opportunities you’ll have at your disposal – there are many chances to let people know about your show now through June!

Office Hours

It’s at the top for a reason! Join Hollywood Fringe staff and participants for weekly casual meet-ups at different bars and restaurants around Hollywood. These events are your chance to start building your network and market your show! Office Hours take place on Wednesdays from 7 – 10 pm. As the schedule is updated, be sure to check out the events page for where they’ll be.

Lightning Round
Come on down to Fringe HQ on May 24th & 25th from 2:00 PM to 5:00 PM and us your favorite line from your show! Come in costume, make that impression! We’ll be posting it to our socials during the month of May and June! Sign up here to make sure you reserve a spot!

Postcards & Posters and where to drop them off
Bring your postcards & a single poster to Fringe HQ during any open Fringe HQ hours Wednesday- Sunday. Please keep in mind that poster space is limited, so we cannot accept posters larger than 11 × 17. Please check in with a member of Fringe Staff, and we will provide you instructions on placement (& hang the poster for you!)! We will also begin accepting posters & postcards (limit 40) at Office Hours starting April 30th.

It’s a great way to engage with your audience at Fringe. A reminder: print the Hollywood Fringe logo on your materials; you can find the logo on the Fringe site at https://www.hollywoodfringe.org/branding

Fringe Venues & local Hollywood businesses are also great places to put up your posters and flyers. Please make sure to talk with the venue or establishment manager first before putting up your promotional material. 

Postcard Etiquette Reminders!
Do not move/cover up other postcards with your own in any spaces. Fringe staff won’t hesitate to remove your flyers if you do this. If you’re having trouble finding room, consult with the person you asked permission from to drop them off! 
Don’t hand out postcards to an audience walking out of a show unless you have explicit permission. 
Do not hand out postcards in the public areas of the Ovation Center (the mall surrounding Fringe HQ) as there is a strict no solicitation policy and you will be asked to move. You may promote your show on Hollywood Blvd, though!
Don’t leave flyers at any business without permission. And don’t litter!

Ads on the Fringe Site
You can purchase ads on the Hollywood Fringe site with special participant rates (50% off the normal rate). This is an effective and inexpensive way to draw a wider audience to your show. Visit hollywoodfringe.org/market to check out your options.

HFF25 Discounts for Commissioners Club members and volunteers
Hollywood Fringe Festival is a nonprofit organization that relies heavily on volunteers and small donations to continue to support this amazing community of artists. We wouldn’t be able to run the Hollywood Fringe Festival without these amazing people! One way you can help us say thank you is by offering them a free or discounted ticket to your show.  

Here’s how to advertise your discounts for HFF members and volunteers:

STEP ONE: Create your code – our suggested discount is $5 off (or more)! Please name your code “HFFThanks”

STEP TWO: Fill out this form so we can add your show to the list!

Cabaret
Fringe Cabaret is the only official Hollywood Fringe Festival sampler platter! Applications are open now! You can also promote your show by offering free tickets or swag to be raffled off during Cabaret performances!!

Runway: Showcasing The Best of Hollywood Fringe 2025 Costume Design
At our annual fashion show and party we shine the spotlight on the brilliant costumes that will grace stages across Hollywood during the festival. Select shows will be given the chance to strut their stuff, then the audience will vote for their favorite design! Get audiences excited about your show and celebrate the work of incredible fringe designers.

Hollywood Fringe productions can apply for the chance to compete in Runway using this form.

The deadline to enter is Sunday, May 25th before midnight. More information about the qualifying criteria is available on the application form. Good luck!

Sponsored Drink Auction for our June 11th Opening Night Party

This marketing opportunity will become active and available for entry at the end of the month!