for participants

Press Awareness

Press Releases

We strongly suggest that all participants in the Fringe draft and submit press releases. There are many resources out there that provide details on how this is accomplished; formatting, appealing titles/language, and directness all contribute to a great press release.

Posting Your Releases

To provide an easier outlet to press covering the Hollywood Fringe Festival, we have added a website feature to easily post your releases. Follow these simple steps:

1. Login to the website
2. Navigate to your project’s page
3. Click on the “press” tab underneath the title of your project
4. Click “Add Press Release”
5. Enter an appealing title for your release followed by the body

Make sure to include contact information for your press person.

We will direct press to www.HollywoodFringe.org/press which includes press tools, fringe releases, and all releases submitted by fringe productions.

Note that this does not preclude the need to submit your releases directly to local press.

Press Passes

We provide press with credentials to ensure they are indeed professionals working in the media. It is up to you to attract press to your shows. We strongly suggest comping (provide free admission to) all press and providing them with a “press kit” at the door, a collection of articles, resources, and other materials pertaining to your production.

There are many resources on the web and beyond on constructing an effective press kit.