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OCT 2009

We are most pleased to welcome The Lounge Theatre to the Hollywood Fringe Festival.

Lounge is owned and managed by Theatre Planners and its founder and managing director Racquel Lehrman. For those of you looking for help with your theatrical endeavors – marketing, design, printing, producing – make sure to check out their list of services.

This our our sixth venue to join the Fringe and our second on Hollywood’s Theatre Row. It also has the distinct honor of being the closest venue to FringeHQ.

Here’s a little blurb on the Lounge from website:


The Lounge Theatre is located at 6201 Santa Monica Bld @ El Centro just one block East of Vine. The Lounge is a completely renovated 50 seat theatre. Our space is unique in that we offer a full kitchen and huge Lounge area where guests of the show can network on our comfortable couches in the Lounge while enjoying beverages before or after the theatre show. Call us for more information about rates and availability. Come see what the best on Theatre Row has to offer.


OCT 2009

Matthew Quinn and Theatre Asylum were amongst the very first to support us during the planning process. It is the first venue to join from that part of Hollywood’s Santa Monica blvd know as Theatre Row.

Mr. Quinn is a partner with C.A.F.E. Arts and owner/manager of both Theatre Asylum in LA and Off-Market Theatres in San Francisco. He has witnessed first-hand the benefits a Fringe can provide a city’s arts scene. Matthew has been amazingly supportive of our efforts thus far (he is on our advisory board) and we couldn’t be more grateful for his sage counsel and encouragement.

This is a fantastic space (two, actually!); I think it wins my personal honorable mention for “most comfortable seats” in Hollywood. Theatre Asylum is an ongoing host to some of the most interesting and innovative work in comedy. Check out their MySpace for more information on what’s coming up.

This is the fifth Fringe venue to sign for those keeping count. More to come!

Here’s some more information on Theatre Asylum for the curious amongst you:


This beautiful 72 seat (from Warner Brothers Private Screening Room) Venue is located on Santa Monica Blvd & Vine 0n Theatre Row in Hollywood.

It’s 1900 sq/ft with a 20 × 20 and a full inventory of lights, sound and video. Part of the Elephant Stageworks and originally called Elephant Theater Asylum, we are proud to be part of this thriving artistic community.


OCT 2009

We love this place. For those of you in the Fringe community who aren’t familiar with this legendary acting studio (complete with several spaces for workshops and performances), you should really check them out – they are one of the finest institutions in town for actor training. They have developed a sterling reputation, an avid following, and a series of successful and celebrity alumni.

Everyone we know who has taken classes here has nothing but raves – indeed they feel apart of a family.

So we at the Fringe Festival are more than honored to have the good folks at The Stella Adler Studio of Acting on Hollywood blvd with us for our first year.

To learn more, make sure to check out their website at Also check out a video they put together: Why study acting?

Here’s a little blurb from their website describing their mission:


The Stella Adler Los Angeles Studio for Actors is a world renowned acting school located in the heart of Hollywood, California. Adler-LA offers extensive training for the serious actor in theatre, film, and television (on camera).

The Stella Adler Technique grew out of Miss Adler’s personal work with Constantine Stanislavsky, the father of modern acting. This technique (or method of acting) has been studied by many of the worlds most notable actors, directors, and writers including Marlon Brando, Robert DeNiro, Salma Hayek, Benicio Del Toro, Holland Taylor, Gary Ross, Eric Stoltz, Mark Ruffalo, just to name a few.


SEP 2009

We are most pleased to welcome the funny folks at Hollywood’s iO West to the Fringe Festival!

iO West (formally Improv Olympic West) is a legendary player in the national comedy scene. It has nurtured some of the biggest names in comedy today: Tina Fey, Amy Poehler, Andy Dick, Chris Farley, Mike Meyers, and Tim Meadows. For many of us working on Fringe, iO West (and its bar) has been a home away from home.

Learn more about iO West at

Here’s some more information on the theatre, the school, and the mission (stolen directly from their website):


In 1997 Paul Vaillancourt opened , iO WEST, in Los Angeles, as a companion theater to the original iO in Chicago. Today it is managed by James Grace.

In addition to presenting improv and sketch comedy shows every night, the iO West has improv training classes and is the home for the Los Angeles Improv Comedy Festival. iO West, celebrated its 10th anniversary in 2007 and has been performing in it’s Hollywood location since October 2001.

The iO, or iO Chicago, (formerly known as “ImprovOlympic”) is a theater located at 3541 N. Clark St., in Chicago, Illinois. The theater both has performances of, and teaches improvisational comedy. It was founded in the 1980s by Del Close and Charna Halpern. iO concentrates on “long-form” improvisational structures, in contrast to the “short-form” or “improv game” format of Theatresports or the television show Whose Line Is It Anyway?. The iO’s signature piece is the “Harold”.

Who would have ever thought that learning the finer points of improvisation could be such fun? The “Harold,” an innovative improvisational tool, helped Saturday Night Live’s Mike Myers and Chris Farley, George Wendt (Norm on “Cheers”) and many other actors on the road to TV and film stardom. Now it is described fully in this new book for the benefit of other would-be actors and comics. The “Harold” is a form of competitive improv involving six or seven players. They take a theme suggestion from the audience and free-associate on the theme, creating a series of rapid-fire one-liners that build into totally unpredictable skits with hilarious results. The teams compete with scoring based on applause. The “Harold” is a fun way to “loosen up” and learn to think quickly, build continuity, develop characterizations and sharpen humor.


SEP 2009

Fringe Festivals wouldn’t exist without generous sponsors aligning their brands with the awesome arts extravaganza that is Fringe.

Interested? Make sure to check out our sponsorship packet here.

We are seeking sponsors for our inaugural 2010 Festival in Los Angeles. Here’s a sampling of the many ways your business or organization can get involved in the Fringe:

  • Are you a media outlet? Become a sponsor by providing discounted advertising space to the Fringe and our participating artists and venues
  • Are you a local business? Become a sponsor by providing Fringe-goers and participants discounts at your place of business
  • Are you a services organization? Become a sponsor by providing Fringe with much-needed services (see the packet for details).
  • Are you a granting/giving organization? Become a sponsor by providing Fringe with the needed funds to launch the festival
  • Do you have a space to house performances or exhibitions? Become a sponsor by temporarily donating that space to the Fringe.
  • Interested in the golden goose of sponsorship? Become a sponsor by funding our printed Fringe Guide and promote your brand to the entire Fringe universe.

The many benefits of sponsorship along with more details can be found in our sponsorship packet.

Questions? Make sure to contact us at [email protected].


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