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13

JUN 2010

This is the first in a series of information we will be beaming to participants, patrons, and community as we joyfully work our way through the first Hollywood Fringe Festival…

This first installment covers the visibility stages on the Egyptian Theater Courtyard and a letter from our Visibility Director Ken Peterson.

Enjoy!

Ben

__

Greetings fringers!

With the festival right around the corner we here at HFF are all amping up to make sure that EVERYONE in LA knows about your shows. What better way than tapping into the largest tourist foot traffic area in LA: Hollywood Boulevard! During the festival we will be having an outdoor component to Fringe Central at the world famous Egyptian Theater (6712 Hollywood Boulevard Hollywood CA 90028).

This beautiful courtyard is connected to our fringe hub and will serve as the premier area to advertise and show case your up and coming fringe shows. Below is all the information that you will need to promote your shows at this wonderful opportunity.

Hours of Fringe visibility time on the Egyptian Courtyard operation:

June 17 & 18: 2pm to 7:30pm
June 19: 4:30 to 6:30pm
June 20: 1pm to 7:30pm
June 21 – 25: 2pm to 7:30pm
June 26: 11am to 7pm
June 27: 2pm to 5pm

How to Book

There will be two stages. The first stage is reservation only with bookings available in half hour increments; the second is first come first server. Just show up to Fringe Central, mention you’d like to use the stage, and it’s yours if it is available. You can also show up at any point to promote your show to foot traffic in the area between the two stages. Fundamentally, these are reserved spaces to help you promote your shows.

To book the first stage ahead of time, email me at [email protected] When you email me please give a couple of different options in times and dates as I am coordinating with everyone in the festival.

If you just can’t seem to coordinate everybody’s schedules in these hectic times…Again, no worries. Stop by Fringe Headquarters or the Egyptian Courtyard at anytime during the allotted times above and we’ll make sure to get you on a stage.

What’s the set up

We will have two stages set up in the courtyard at a north and south location. One will be closer to the street the other away from it. There will be no amplified sound available so make sure to bring your stage voices.

Including the two stages there will also be two information booths, areas to pass out flyer’s, instillation sites, and general areas to meet and greet with fellow artists and potential fringe audience members.

Tips

How do I make sure I have an audience?

Get there ahead of time and create a following. Hollywood and Highland/Grauman’s Chinese Theater/Madame Tussauds are all less then a block away and have HEAVY tourist foot traffic. Head down there and hand out flyer’s, invite people to the courtyard for a free sneak preview, talk up your show. We used to call it ‘doing a procession’ back in the street theatre days. Grab the crowd and they will follow.

How many times can I perform at the courtyard?

As many times as you like! Having a beer at fringe central and feel like hoping up and doing a snippet? Yes! Just printed up a stack of flyer’s at fringe central and want to pass them out at the courtyard? Yes! Just had a delicious cup of coffee after discussing the current state of the arts at a local hot spot and feel like posing in masks at the courtyard? Yes! We will have staff, freaks, fringe guides, and all sorts of fun things at the Egyptian Courtyard but you the artists will bring the party. So come down and let’s make it a party!

Questions or ideas? Please feel free to email me at any time.
I look forward to meeting and hanging out with all of you. This is going to kick ass!

Viva la fringe!

Ken Peterson
Visibility Director
Hollywood Fringe
www.hollywoodfringe.org
[email protected]

4

JUN 2010

Thanks to all who came to our first fundraiser bash. I hope everyone had as much fun as we did – it blew away our expectations. With so much time already spent building this festival, it was fantastic to put faces with names. Make sure to check out the LA Theatre Review write up of the event.

Special thanks to our performers: Jon Armstrong, Ms. Red Snapper, The Poxy Boggards, and the DJ stylings of Ricky Vodka. Also thanks to Jen and the whole team at the Three Clubs for being such excellent hosts.

Freak pictures will be up on flickr asap – thanks to Brian Bentz (the orange one), Julisa Smith (the blue one), and Chris Chambers (the one with the camera).

Congrats to all the lucky winners of the silent auction. We will contact you early next week to schedule payment and pickup.

LOT 1: Ultimate Summer & Travel Gift Set from Cindy Cho Aveda
winner: Skylar Rote

LOT 2: A Gift Pack from NBC/Universal
winner: Phyllis Silverberg

LOT 3: A Gift Pack from Grey’s Anatomy
winner: Pam Noles

LOT 4: Four Passes to Arclight Cinemas
winner: Pam Noles

LOT 5: Park Dine & Play from the Henry Fonda Music Box
winner: Cody Goulder

LOT 6: Tickets to King King
winner: Fred Blanco

LOT 7: Soaps from Green Haven Soaps
winner: Vicky Adams

LOT 8: Audition Monologue Package by CINDY MARIE JENKINS, Acting Coach
winner: Elizabeth Steele

LOT 9: Sunday Brunch for Four at The Four Seasons at Beverly Hills
winner: Elizabeth Steele

LOT 10: A beautiful gift basket from Susina Bakery
winner: Diana Varat

LOT 11: Lunch for two at caffe etc in Hollywood
winner: Jaimyon Parker

LOT 12: A pack of 10 tickets to ComedySportz
winner: Fred Blanco

LOT 13: Four Passes to Madame Tussauds Hollywood
winner: Gedaly Guberek

LOT 14: $100 Gift Certificate to Musso & Frank
winner: Kan Mattoo

LOT 15: A special package from Theatre of NOTE
winner: Will McFadden

1

JUN 2010

Believe it or not, we have a few more promo videos to introduce before we are all wrapped up for 2010.

The first in this esteemed series is directly from the mind of long time Fringe supporter and friend Nick Cimiluca. Here we have an office worker with the recognizable symptoms of boredom and spiritual decay. What enlivens him? You guessed it – The Fringe!

You can view the video directly on YouTube. It’s ever so mildy NSFW. Also make sure to check out all the other promos produced by the Fringe.

Many thanks to Nick Cimiluca and everyone who helped out at the shoot.

Ben


1

JUN 2010

The Hollywood Fringe will host its (soon to be annual) Fundraiser Bash to benefit the inaugural Hollywood Fringe Festival.

WHAT: The Fringe Fundraiser Bash
WHERE: The Three Clubs, 1123 N. Vine St.
WHEN: This Thursday, 8pm-1am, doors at 7:30
COST: $20, $10 for participants and artistic companies

…look for the “cocktails” sign on the NorthWest corner of Vine St. and Santa Monica blvd (on Vine).

To purchase tickets, visit our website or call 866-811-4111. It’s not a huge space, so make sure to purchase your tickets in advance.

The event will serve as a kick-off party for Fringe friends and participants, featuring live performances, dancing, and opportunities for potential patrons to learn about the festival and buy tickets to over 180 Fringe shows.

Several generous local institutions have provided items for a silent auction. Send your starting bid to [email protected].

Included in the evening’s entertainment:

  • A magic show from Magic Castle honoree Jon Armstrong
  • Musical performance by The Poxy Boggards
  • The burlesque stylings of Red Snapper, also featured in The Wrong Show
  • Dancing through the night
  • A discounted vodka drink at the bar
  • Take a picture with a Fringe freak (our mascots)
  • Pick up copies of the Fringe Guide
  • Socializing, networking, and fun

We hope to see everyone there!

1

JUN 2010

As a part of the Fringe Fundraiser, we are running a silent auction with some valued lots provided by generous local businesses and organizations. Interested in any of the items? Send your starting bid to [email protected]

LOT 1: Ultimate Summer & Travel Gift Set from Cindy Cho Aveda
1 Hair Detoxifier Shampoo
2 Color Conserve Leave-In Sun Protector
1 Caribbean Therapy Flower Water
2 100% Organic-Cotton Kimono Robe
1 Carribien Therapy Travel Size Line, include a body creme, a body cleanser, a body scrub, and a bath bar
2 100% Organic-Cottom Body Scrubbing Hand Pad
1 coupon to receive a free gloss with any service with top Aveda stylist and colorist, Mareo Ryan

A >$100 value!

Condy Cho Aveda: A high end Aveda lifestyle hair salon at Wilshire and Western. Committed to upholding Aveda’s promise to keep you and the Earth beautiful. www.CindyChoAveda.net

LOT 2: A Gift Pack from NBC/Universal
4 Tickets to the world famous Universal Studios Hollywood
3 DVDs: Inglourious Basterds, Coraline (2-Disc Collector’s Edition), My Summer of Love
A Universal Photo Frame
Popcornopolis Popcorn to enjoy with your movies
Universal Candies

LOT 3: A Gift Pack from Grey’s Anatomy
1 signed photo of the entire cast
1 Grey’s Anatomy baseball cap
1 Signed Script from the cast from the episode “Good Mourning”

LOT 4: Four Passes to Arclight Cinemas
Enjoy a film or four at the world famous Arclight Cinemas
a $54 value

LOT 5: Park Dine & Play from the Henry Fonda Music Box
Free parking, dinner, and a show at one of Hollywood’s legendary venues.
Parking for Two at The Music Box Parking Lot
Dinner for Two at Blue Palms Brewhouse
2 Tickets to a Concert at The Music Box
Estimated Value: $300

LOT 6: Tickets to King King
2 KING KING Sweatshirts ($100 Value)
2 KING KING Ball Caps ($60 Value)
2 VIP Tickets to ‘MENTAL HEAD CIRCUS’ ($80 Value)

LOT 7: Soaps from Green Haven Soaps
A basket of handcrafted soaps using only the best ingredients

LOT 8: Audition Monologue Package by CINDY MARIE JENKINS, Acting Coach
4 sessions to work contrasting monologues (45min/monologue) & 1 review session (1 Hour)
a $400 Value

LOT 9: Sunday Brunch for Four at The Four Seasons at Beverly Hills
Dine in extravagance at Four Seasons’ newest restaurant: Culina
a $311 value

LOT 10: A beautiful gift basket from Susina Bakery
including hand-made Italian cookies, imported chocolates, fine candies and other delightful treats to share with a friend or keep all to yourself!
www.susinabakery.com
a $125 value

LOT 11: Lunch for two at caffe etc in Hollywood
Caffé Etc. proudly serves only certified, organically grown and fair traded coffees and exclusive, organically grown teas.
www.caffeetc.com
a $30 value

LOT 12: A pack of 10 tickets to ComedySportz
ComedySportz is the longest running show in Los Angeles, now in its 20th continuous year of performance! ComedySportz is competitive team comedy improvisation. It’s not comedy about sports, it’s comedy played as a sport!
a $190 value

LOT 13: Four Passes to Madame Tussauds Hollywood
Prepare to be amazed by one of Hollywood’s newest attractions. Some of the most realistic wax sculptures you will ever see are on exhibit.
www.madametussauds.com/hollywood
a $100 value

LOT 14: $100 Gift Certificate to Musso & Frank
Hollywood’s oldest restaurant and the home of the finest martini in Los Angeles
www.mussoandfrankgrill.com