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THE HOLLYWOOD FRINGE FESTIVAL BLOG

April 18, 2010 by Ben Hill

Bid Today for Cover Ads

We have received several inquiries regarding cover and “special” placement for full page ads in the 2010 Fringe Guide. To keep things fair, we are going to sell special ad placement via an eBay auction. So start your bidding!

Here are the ad placement opportunities for your bidding pleasure:

Click on the links above to view the eBay listings. We will only accept full page (5.3125″ × 8.3125″) ads. All ads are full color.

Auctions begin to close this Wednesday, April 21 at 7pm PDT.

For the winners: Follow up with us on payment options. If you have already paid for an ad, we will only charge you for the balance owed.

Good luck and send your questions to [email protected]

Ben


April 14, 2010 by Ben Hill

Last Chance to Buy Guide Ads

As our guide is going to press in a matter of days, we will need everyone’s print ads submitted and paid by tomorrow close-of-business. You can learn all about ads by following this link: www.HollywoodFringe.org/ads. Click the “pricing” links at the top of the page to learn about prices and specifications.

Ads will never be this cheap again, so act now. Note that participants receive a 30% discount on print ad pricing.

We also have online ads available – no due date on those; submit them when you are ready. We are averaging over 50k hits a month with two months before the actual event, so this is a great way to get your project/business/organization some exposure.

Some exciting news coming soon on the final numbers for the first year’s Fringe!

Got questions? Email us at [email protected].

Ben


April 09, 2010 by Ben Hill

Town Hall II (the minutes)

Thanks to all who rallied for the aptly titled “Town Hall II” this past Monday. For those interested in the blow-by-blow minutes of the meeting, here’s an excellent article in bitter lemons

For those who missed it, we taped the whole discussion.

Here is a link to the audio file so you can listen directly.

On the docket:

  • Ticketing
  • Promoting your Show
  • Last-minute venue bookings
  • Fringe Guide Ads
  • Fringe Central Rentals
  • Getting around the Fringe

Make sure to follow us on twitter under the #hff hashtag for the bleeding edge in fringe news

Ben


March 24, 2010 by Ben Hill

Release: Announcing Town Hall II

Press Contact:
Stacy Jones
The Hollywood Fringe Festival
[email protected]
www.HollywoodFringe.org
March 24, 2010

For Immediate Release

ANNOUNCING FRINGE TOWN HALL II

members of the community invited to another meeting of the minds

After the success of its first Town Hall in February, Hollywood Fringe is holding its second Town Hall on Monday, April 5th at 6:00pm at Theatre of Arts Arena Stage in Hollywood to discuss the first annual Hollywood Fringe Festival (coming June 17-27, 2010) with Fringe friends and potential participants. Afterwards, attendees are encouraged to join the Fringe Staff for a Fringe Mixer at the Pig’n Whistle on Hollywood blvd.
 
The first town hall exceeded organizers’ expectations, with over 100 artists, producers, venue operators, and other arts advocates filling Theater of NOTE on Cahuenga to near-capacity. The meeting began with relevant festival announcements and was dedicated primarily to a question and answer session with Fringe Senior Staff. After this session, everyone was invited to the nearby Piano Bar to network and celebrate the first formal interaction of all parties involved in the festival process (see pictures). The Town Hall proved to be productive for prospective Fringe participants and festival organizers alike, though many questions were left unanswered. The Hollywood Fringe wishes to continue its open-door policy and its commitment to community involvement with the second Town Hall.
 
The upcoming Town Hall takes place at Theatre of Arts, which is also the future site of Fringe Central during the festival. The central Hollywood Fringe organization will be hosting its own series of programming (with the general stipulation that performers also produce their work at another Fringe venue), as well as providing artist services, a central box office for all Fringe shows, and (last but not least) a Beer Garden. The neighboring Egyptian has also pledged its iconic courtyard as an extension to Fringe Central, providing more room for promotion, networking, and performance. Across the courtyard lies the historic Pig’n Whistle, which has also signed on as a sponsor, providing discounted food and drink for Festival participants. Hosting the Town Hall at Theater of Arts followed by a Fringe Mixer at Pig’n Whistle may prove to be a preview of the Fringe experience this June.
 
Since the February Town Hall, submissions on the festival’s website have shot from just over 100 projects to over 200. Registrations close April 1. Additionally, two more Hollywood venues have signed on to become official Fringe venues, making the total 14 with over 30 performance spaces. The organizers have recently launched discounted ads for Fringe participants on its website and in the Fringe Guide which will be dropped throughout Los Angeles starting May 1.
 
For over two years, Hollywood Fringe has brought together local artists and producers, small independent businesses and some of the most prestigious arts schools in the country, all with a common goal to champion both the Hollywood neighborhood and the global artistic community. Come to the Fringe Town Hall and be a part of what the Los Angeles’ arts community is buzzing about this year!
 
WHO: Hollywood Fringe Festival
WHAT: Town Hall & Fringe Mixer
WHEN: Monday, April 5th, 2010 @ 6:00pm (Town Hall), and 8:00pm (Fringe Mixer) pacific
WHERE: Theatre of Arts (1625 North Las Palmas), Pig’n Whistle (6714 Hollywood Boulevard)
 
 
Hollywood Fringe is a 501c3 non-profit organization and all donations are tax deductible.
For more information, check out www.hollywoodfringe.org or email [email protected]


March 23, 2010 by Ben Hill

Update: Fringe Comes Into Focus

It’s already turning out to be quite the first year! We are swamped with incoming registrations, eager sponsors, exciting events, and budding partnerships. The community powering this event is coming into focus with venue managers, participant producers, supporters, and local advocates all hunkering down for the days ahead. For a team that has worked tirelessly over the past three years to make this thing a reality, witnessing its imminent genesis is a wonderful feeling.

April 1, the final day of our registration period is fast approaching. The approximately 200 projects submitted to the Fringe are busy finding homes in Hollywood and we are busy helping them. 

Last weekend, we joined the organizers of East Hollywood ArtCycle. Check out some of our pictures
. What a great event: Art, bicycles, and good times.

With so much great stuff going on, it’s hard to contain the excitement. 

I hope everyone is having a great month…much to do, much to do.

Cheers!

Ben Hill, Festival Director
Hollywood Fringe Festival

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TOWN HALL & MIXER PART II
Because we had so much fun the last time around, we are happy to announce our second
Fringe Town Hall on Monday, April 5 from 6 to 8pm pacific. The venue for this Town Hall will be none other than Fringe Central at the Theatre of Arts Arena Stage at 1624 North Las Palmas directly South of Hollywood Blvd.

For those of you in attendance last time, we will follow roughly the same format: A brief update of all the happenings in Fringe World, followed by a much longer Q&A session. Many venue managers will be in attendance, so if you still haven’t found a home for your project, you may be able to work through the details on April 5.

There will be an informal social gathering right across the Egyptian Theater courtyard at the Pig’n Whistle directly following the Town Hall event . The Mixer lasts from 8 to 10pm. The good folks at The Pig have put together some (inexpensive) drink specials for those in attendance. It’s a great time/place to chat about your Fringe project, work through details, and meet new people with similar goals. 

RSVP today if you are on facebook, otherwise send us an email at [email protected] with the number attending in your party.

REGISTRATION ENDS APRIL 1
Our regular registration period ends on April 1 – act now to lock down your participation in the first Hollywood Fringe Festival. Most of the venues still have slots available, but don’t delay another moment. Need some direction and/or help finding a home for your project?  
Email us and we will help you find an appropriate match. 

ADS in the FRINGE GUIDE
You can now purchase ads in the printed Fringe Guide and website. Ads are very moderately priced with special 30% discounts to Fringe participants. There’s only a few weeks to purchase an advertisement for the Fringe Guide – submissions close April 15, 2010. Don’t delay,
purchase your ad today. The process can be done completely online (surprised?) – check out www.HollywoodFringe/ads for more information.

FRINGE on NPR

We hope many of you caught our Festival Director’s appearance on KPCC’s OffRamp a couple Saturdays ago; a great group of people and a fascinating conversation. Host Steve Julian has recut the episode to include all 50 minutes of the conversation surrounding the subject "Is Theatre Dying?". There’s a lot of gold on this particular show, so make sure to 
check it out.

NOTES for PARTICIPANTS
Good news for you!  We have increased your guide text allowance to 300 characters. Edit your project now to take advantage of this bonus!  

If you are an international participant and still haven’t contacted us to arrange your work visa, please do so asap.  Late visa submissions lead to some hefty charges.