On May 11th, tickets go on sale for the first annual Hollywood Fringe Festival to coincide with the release and distribution of the 2010 Fringe Guide.
The organization far exceeded its initial goal of 100 shows for the festival’s first year (June 17-27) with 176 registered projects and over 800 performances. The Fringe hosts musicals, theater, comedy, variety, dance, music, and more in over 30 Hollywood venues including parks, salons, and full theatrical spaces.
Tickets for all Fringe events can be purchased at www.HollywoodFringe.org or by calling 866-811-4111 starting Tuesday, May 11th. During the festival, tickets will also be available at the Fringe Central Box Office (Theater of Arts Arena Stage @ 1625 N. Las Palmas) and at each of the venues before the performance begins. Prices vary between shows averaging around $12; many performances are free of charge.
Over 30,000 Hollywood Fringe Guides will be distributed throughout Los Angeles at theaters, businesses, and other venues. The Guide contains complete listings for all Fringe shows by category and day. It helps steer both the casual passerby and the most dedicated Fringe fan through Los Angeles’ newest arts event with short summaries, detailed ticket and showtime information, and a map to get you from one show to another. Find a Guide at any of the Fringe venues or at various businesses in Hollywood.
Fringe organizers will utilize its internet platform and key media partnerships to draw audience members for the festival. The website has provided a home for artists, venue owners and other arts supporters to network and develop unique creative visions since November of last year. The website will not only be the main hub for ticket purchases, it will provide festival updates and events, promotions, and show reviews.
Reserve your tickets today and support the newest, biggest arts festival in Los Angeles!
We have added 95% of your registered performances to OvationTix, the system selling tickets for your projects.
You have two actions items:
1. Check your shows at the link we provided you via email (contact us if you lost it).
Shows with multiple venues have multiple links; make sure to check each. Send any discrepancies to [email protected]. Ticketing is currently in test mode, so DO NOT publicize this link quite yet.
2. Tell us how many tickets you’d like to sell elsewhere.
By default, all your venue’s available seats are on sale through OvationTix; you can reduce this amount by 50%. If you’d like to hold some tickets for the door, include that into your calculation. Unsold tickets will be released for door sales on the day of your performance.
As we move forward, you can always email us to adjust the number of tickets on sale through the Fringe. We can not lower the number below 50% of your venue’s seat count.
In the coming days, we will grant you access to your ticketing control panel. This empowers you to add discount codes, fiddle with holds and comps, and run reports on how your shows are selling.
Ticketing will go live in the coming days, so please take action on these two items by end-of-day Thursday. Once ticketing is live, patrons can buy tickets directly from your page on the Fringe website or by calling 866-811-4111.
Still have questions about how ticketing works? Check out this article
…or email us.
ps. The printed guide goes to the presses this week and we hope to start distributing next week. We cannot accept any more changes.
pps. More ways to promote your shows coming soon.
Here’s a friendly reminder that all participants, venues, and ad buyers need to check their listing in the Fringe Guide and have everything resolved by this Monday morning. The dates and times on the (participant) link below will be used as the basis to build your ticketing projects in OvationTix – so make sure they are correct!
Contact us at [email protected] if you have any issues.
We have received several inquiries regarding cover and “special” placement for full page ads in the 2010 Fringe Guide. To keep things fair, we are going to sell special ad placement via an eBay auction. So start your bidding!
Here are the ad placement opportunities for your bidding pleasure:
Click on the links above to view the eBay listings. We will only accept full page (5.3125″ × 8.3125″) ads. All ads are full color.
Auctions begin to close this Wednesday, April 21 at 7pm PDT.
For the winners: Follow up with us on payment options. If you have already paid for an ad, we will only charge you for the balance owed.
Good luck and send your questions to [email protected]
As our guide is going to press in a matter of days, we will need everyone’s print ads submitted and paid by tomorrow close-of-business. You can learn all about ads by following this link: www.HollywoodFringe.org/ads. Click the “pricing” links at the top of the page to learn about prices and specifications.
Ads will never be this cheap again, so act now. Note that participants receive a 30% discount on print ad pricing.
We also have online ads available – no due date on those; submit them when you are ready. We are averaging over 50k hits a month with two months before the actual event, so this is a great way to get your project/business/organization some exposure.
Some exciting news coming soon on the final numbers for the first year’s Fringe!
Got questions? Email us at [email protected].
Advertising with the Hollywood Fringe Festival is an excellent way to promote your project, organization, brand, or cause. Buy an advertisement now on our website or printed guide.Advertising with the Hollywood Fringe Festival is an excellent way to promote your project, organization, brand, or cause. Buy an advertisement now on our website or printed guide.